Community Futures East Parkland Announces Winners of the 2024 Marketing Challenge
Community Futures East Parkland is proud to announce the winners of the 2024 Marketing Challenge, a program designed to help local businesses develop stronger social media marketing habits. The challenge, which ran for four weeks, encouraged participants to engage with their audiences consistently, build their brands, and enhance their online presence. With over $9,700 in prize money awarded, the initiative provided both motivation and resources for small business owners looking to strengthen their digital marketing strategies.
“This year’s participants put in an incredible effort, and we’ve seen remarkable improvements in their engagement and brand visibility,” said Chris Yaremchuk, Economic Development Officer at Community Futures East Parkland. “Our goal was to help businesses gain confidence and consistency in their social media marketing, and we’re thrilled with the results.”
Congratulations to Our 2024 Marketing Challenge Grand Prize Winners!

MOST IMPROVED
Located in Lacombe County, Nutriveda blends Ayurvedic wisdom with modern wellness, offering personalized health solutions and holistic nutrition plans. Their journey during the Challenge showcased their dedication to growing their online presence.

MOST INFLUENTIAL
Nestled in the heart of Alix, this charming thrift store offers second-hand treasures, clothing, and household goods. Known for its community-first approach and consistent social media engagement, the shop has become a hub for locals and visitors alike.

MOST DYNAMIC
Located in Ponoka, this boutique blends artistry, charm, and individuality. With its carefully curated collection of home décor, unique gifts, and stylish accessories, Torch & Teal offers a rustic and artisanal shopping experience.

FAN FAVOURITE
A beloved gem in Delburne, Amy’s Bakery is renowned for its freshly baked goods, cozy atmosphere, and unwavering dedication to quality. It’s no surprise the community rallied behind this local treasure, making them the fan favourite of the challenge!
The Marketing Challenge also featured weekly prizes, recognizing businesses that excelled in consistency, creativity, and engagement. Participants received hands-on experience with structured social media posting schedules, real-time audience interaction, and strategic content creation.
WEEKLY WINNERS DURING THE 2024 MARKETING CHALLENGE
WEEK 1
Most Improved
1st Place: Nutriveda Wellness
2nd Place: The Unceded Cards & Things
Most Influential
1st Place: Alix Village Shoppe
2nd Place: Torch & Teal
WEEK 2
Most Improved
1st Place: Amy's Bakery
2nd Place: Ponoka Health & Wellness
Most Influential
1st Place: Bashaw Farm & Building Supplies
2nd Place: Alix Village Shoppe
WEEK 3
Most Improved
1st Place: Fresh Start Studio
2nd Place: County Waters Kayaking
Most Influential
1st Place: Torch & Teal
2nd Place: Nutriveda Wellness
WEEK 4
Most Improved
1st Place: Meeting Place Coffee Roasters
2nd Place: Ponoka Health & Wellness
Most Influential
1st Place: The Purple Platypus
2nd Place: Bashaw Farm & Building Supplies
Community Futures East Parkland extends its congratulations to all winners and participants. The success of this year’s challenge underscores the importance of digital marketing for small businesses and highlights the entrepreneurial spirit within the region.
For more information about the Marketing Challenge or future business development initiatives, visit eastparkland.albertacf.com.